Your Agency Ecosystem Is Broken.
Here's the Fix.

Learn how Mars, Coca-Cola, McDonald's, and others align multiple agency partners under one operating model.

The advertising world is collapsing under its own complexity. Holding company consolidation. AI disruption. Layoffs everywhere. Brands are scrambling to coordinate creative, media, production, and data across fragmented agency partners—and losing millions in the process.

Here's what winners are doing instead:

Modern Brand Production reviews the frameworks Mars, Coca-Cola, and McDonald's use to align multiple agency partners under one operating model. Strategic governance. Technology infrastructure. Compensation alignment. Implementation blueprints.

Measurable outcomes: 30% marketing ROI improvement. 20-30% faster time-to-market. 10-20% production savings.

White Paper 1: Strategic Framework

Strategic Framework for Multi-Agency Ecosystems

Building Unified Operations - Learn the Lead Integrator, Hub-and-Spoke, and Agile Ecosystem models.

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White Paper 2: Technology Infrastructure

Technology Infrastructure and Operational Blueprints

The tech stack and workflows that enable seamless multi-agency coordination at scale.

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White Paper 3: The Future of Agency Partnerships

The Future of Agency Partnerships

AI integration, creator economies, and emerging models reshaping brand-agency relationships.

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White Paper 4: Implementation Blueprint

Implementation Blueprint: Building and Managing

Step-by-step roadmap with timelines, milestones, and best practices for transformation.

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Modern Brand Production - Complete Collection

Modern Brand Production | The Four Volume Collection

Get all four white papers at a significant discount. Everything you need to build unified agency operations.

$497
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Start with White Paper 1 at your own price ($197 suggested), or jump straight to the full four-volume collection.

Everything you need to build unified agency operations.